About
Joel Sotelo has over 20 years of experience in brand strategy, identity design, graphic design, packaging, exhibition and environmental graphics and illustration. With an unusually wide range of design skills, Joel frequently collaborates with top design and advertising agencies for local and international clients. The designs are often bold and powerful with a keen playfulness in the use of color and typography. Joel is uniquely fluid in creating highly inventive design solutions that both meet the strategy and deliver memorable impact. Joel has received numerous design awards and been recognized in several national and international design publications.